Feb 22, 2017 On Our Blog

Marketing Hell Week January 2017 – Day 3 Recap

  What is Marketing Hell Week? MHW is Growth Marketing 101 Bootcamp 500Startups puts together for every one of their seed stage cohorts. The event is also livestreamed free. Join us for Sales Hell on March 1-2, 2017 here: http://www.growth.500.co/ — Below are notes on what’s in the talks and some key takeaways written by Tyler Tate, founder of Crema. If you found the talks useful we would appreciate it if you shared them with your friends! —   Top of Funnel with David Quiec David Quiec, Customer Acquisition & Demand Gen. Distribution Hacker in Residence for 500 Startups talks about: The 5 Guardrails to follow How to achieve Business-Channel Fit Creating operations for scale David Quiec, a paid-acquisition pro, …


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Feb 21, 2017 On Our Blog

Marketing Hell Week January 2017 – Day 2 Recap

  What is Marketing Hell Week? MHW is Growth Marketing 101 Bootcamp 500Startups puts together for every one of their seed stage cohorts. The event is also livestreamed free. Join us for Sales Hell on March 1-2, 2017 here: http://www.growth.500.co/ — Analytics 101 with Gabriela Ghimis Gabriela Ghimis, Growth at Digit talks about: How and when to measure analytics How to choose what to measure and how much How to report and review analytics   Retention with Jeannette Sacks   Jeannette Sacks, Senior Director of Merchandising & Marketing @StackCommerce talks about: How to apply Retention Marketing Foundations How to measure retention through cohort analysis, LTV, and churn rate Goal setting and action planning on your retention marketing plan   A/B …


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Feb 20, 2017 On Our Blog

Marketing Hell Week January 2017 – Day 1 Recap

  What is Marketing Hell Week? MHW is Growth Marketing 101 Bootcamp 500Startups puts together for every one of their seed stage cohorts. The event is also livestreamed free. Join us for Sales Hell on March 1-2, 2017 here: http://www.growth.500.co/ — Below are notes on what’s in the talks and some key takeaways written by Tyler Tate, founder of Crema. If you found the talks useful we would appreciate it if you shared them with your friends! —   Growth for Pre vs Post P/M w/ Chandini Ammineni Chandini Ammineni, Distribution Partner at 500 Startups talks about: – Pre vs Post P/M fit startups: differences in goals, process, type of data, important metrics – The need for process to achieve …


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Feb 14, 2017 On Our Blog

Here’s What Happened at #DealCamp at Berkeley

Guest blogger – Adam Sterling is the Executive Director of the Berkeley Center for Law, Business and the Economy, co-founder of Startup@BerkeleyLaw, and a former venture capital and startup attorney. I returned to U.C. Berkeley almost two years ago to help establish the university (and Berkeley Law in particular) as the world’s leading institution for the study and practice of law and entrepreneurship. After completing our second Venture Capital Deal Camp with 500 Startups last week, I’m confident that Berkeley is the place to be for investors, entrepreneurs, practitioners, and students interested in innovation. Below is a recap of Deal Camp – if you weren’t able to join this week, we’ll be back with another session in October!  Deal Camp is …


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Feb 9, 2017 On Our Blog

BAM!: 500 Startups Reveals Accelerator Secrets…Again

#500BAM We are excited to announce the next session of our newly rebranded Bootcamp for Accelerator Managers (BAM!).  #500BAM will be held in San Francisco April 24-28th. Apply here: education.500.co/accelerator/ In this one week deep dive, 500 partners share all the juicy secrets they’ve learned after running 40+ accelerator programs for different stages in the startup lifecycle. Participants will learn how 500 Startups rocketed to the top of the accelerator food-chain and became one of the best accelerators in the country and the world. Building on the success of our first Bootcamp for Accelerator Managers We ran our inaugural bootcamp, called VC Unlocked: Accelerator edition, in May 2016. It was both fun and eye-opening for the 18 participants (40% women) from 14 geographies, who …


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Feb 8, 2017 On Our Blog

Batch 20 triples down on FinTech and Digital Health, Takes on Uncle Sam with GovTech

500 Startups’ 20th program (B20) in Silicon Valley starts at time that will be remembered across the world. Only three days after a new (and highly controversial) United States government administration has taken power and Silicon Valley is preparing for a Trumpocalypse. Seeing this regulatory disruption as an opportunity for private sector tech companies, B20 includes GovTech (13.6% of B20), FinTech (27%) and Digital Health (15.9%). In total, there are 44 companies in the four-month program that will run from January to May. Popular technology trends — including SaaS, marketplaces, AI/bots, big data, analytics, devops and hardware — also remain prevalent in the seed program formally known as an accelerator but continually geared towards scaling companies with early traction. In …


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Feb 1, 2017 On Our Blog

How to Nail Your SaaS Trial: The proven six-step formula shaped from years of experience

The following guest blog post is adapted from the Nail Your SaaS Trial ebook, written by Autopilot’s CMO, Guy Marion. When your investors, advisors, and community ask how your product is coming along, you want to tantalize them with stellar activation rates, rampant word of mouth growth, and tweets raving about the onboarding experience. THIS IS GOOD Not luke-warm or confused feedback that your product has “great potential” if only they knew where to start. THIS IS BAD After spending years launching, optimizing, and studying SaaS trials, I’ve found there’s a formula for creating a high-performing onboarding experience—one that is educational, accelerates time-to-product success, and sets the right tone for your customer’s experience ahead. Now it’s yours. Step 1. Define …


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Jan 26, 2017 On Our Blog

Investing in Southeast Asian Startup Creates Social Impact in the Region

As part of the 500 Startups Durian’s fund, we often see first-hand how investing in Southeast Asia, a developing region, can play a core role in a region’s development and change. We were reminded of this recently when one of our startups, GoGet, a portfolio company since 2015 (and 2016 distro dojo program graduate), told us of an encounter they had with the Malaysian government. GoGet is a service platform for errands. Their technology connects busy people to a trusted and verified person to perform these tasks for a fee (like dispatch, shopping, and food delivery).   Below is an account of the experience, which demonstrates how a startup like GoGet can have a massive social impact. It follows with …


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Jan 24, 2017 On Our Blog

Why We Love the World’s Startup Underdogs

Several of us at 500 are matching donations to Gaza Sky Geeks until January 27. If you would like to support Gaza Sky Geeks, donate at www.powerupgazageeks.com to help them keep the lights on and launch Gaza’s first coding academy. Here’s why we’re supporting.   At 500 Startups, we’re countercultural investors.  We became the most active seed-stage investor in the world (1600+ companies and counting), because we pioneered a value approach to startup investing – using a quantitative approach to discovering wins rather than gambling large checks on fewer companies. 500 Startups operates microfunds around the world, extending our approach to emerging startup markets, such as Southeast Asia, Middle East and North Africa, Latin America, Japan and others.  We have also …


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Jan 24, 2017 On Our Blog

7 Design Thinking Tips to Improve Your Startup Growth 💰🦄 🔑

Below is a collection of my tips and feedback from a creative branding workshop I led during the most recent 500 Startups’ seed accelerator program, Batch 19. The goal was to teach startups to apply design thinking methods to improve their UX/UI , and thus increase user acquisition and market growth. Did you know the human attention span is shorter than a goldfish’s? [Fun Fact about Attention Span] Goldfish: 9 seconds > Human: 8 seconds. 😱 Yep, your website has a lot of work to do in a short amount of time to get your key message to your audience. How do you do it? Here are 7 Design Thinking Tips to Improve Your Growth Rate 🔑: 1. Integrate Combine a strong marketing message (content) with effective visuals (form). …


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