Nov 6, 2015 On Our Blog

“This 1 User Acquisition Hack” That Took Us from 150K users to 2 MILLLION in 170 Countries in 5 Months

Today’s growth case study comes from Lucas Emma at Social Tools, a company in the 500 Miami Distro program, our growth accelerator targeting post-seed, pre-A companies in the LatAm and Miami ecosystems. We started Social Tools from an abandoned garage in Córdoba, Argentina, humble beginnings for a marketing tool that’s now making life easier (we hope) for 2 million marketers in 170 countries around the world. 3 years in, SocialTools is now the leading social media marketing suite in all of Latin America, with customers in 30 different countries. But this wasn’t enough for us. Although everything was great in the cozy world of LatAm, no matter how hard we tried, we couldn’t seem to break into any other markets …


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