Jun 7, 2016 On Our Blog

How To Pitch A VC

“Everyone” understands the high-level goals of a pitch: Make yourself memorable, and drive home your product’s value. But working out how to put it all into one, non-boring pitch is another matter altogether — and something we work on extensively as part of the 500 Accelerator. Over the years, we’ve learned that sticking to a step-by-step strategy for pitching VCs is a common struggle for startup founders. Do they introduce themselves before or after their companies? Should they list their most impressive metrics upfront or work them into the pitch? What’s the proper way to end investor conversations? Good pitches follow a rigorous structure for engaging investors and proving a company’s value. Like all good marketing and sales, the startup pitch process starts before …


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May 20, 2016 On Our Blog

500 Startups Demo Day: Confessions From Batch 16 Founders

The green room at 500 Startups Demo Day is more like a pre-game locker room. Startup founders with intense expressions pace back and forth while others sit alone, their heads slightly bowed as they focus like a laser on the next two minutes. Clothing is adjusted, hair is combed. This is the culmination of 3+ months of startup pitch prep. A boisterous group of founders crowds around a monitor blaring a live feed of the proceedings in the auditorium next door. There’s a tournament vibe in the air, but each participant will tell you that they aren’t competing with each other. They’re competing against themselves. Among the general public, people are more afraid of public speaking than they are of death. Startup founders, however, are a …


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