The GazeMetrix Story: From An App To An IPL To An Acquisition

Chelsea Ng

September 25, 2015

Last week, Bangalore-based image recognition and visual listening platform, gazeMetrix, was acquired by Toronto-based social intelligence company Sysomos. Co-founded by Deobrat Singh, Saurabh Paruthi andDebayan Banerjee in 2012, gazeMetrix, is a platform which enables brands to know when and where their brand was photographed across social media. The idea to launch gazeMetrix was triggered while watching an IPL match, and at that time, the team had no idea that it would develop into such an exciting product which will get finally get acquired by Sysomos.

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