Jul 7, 2015 On Our Blog

“Smoke Tests” for GROWTH Will Save Your Business

Smoke Tests — for GROWTH — have saved me thousands of dollars, and saved my first business from going under.
Smoke Testing is a method that’s widely relevant to startups and teams of all sizes, and yet it’s often forgotten about when it comes to GROWTH.
NEVER let your product roadmap hi-jack growth; rather, let growth drive your product roadmap.
In this post, I’ll explain Smoke Test methodology, and then give a few real life examples of Smoke Tests I’ve used for fun and profit.