Jun 7, 2016 On Our Blog

How to Pitch a VC

“Everyone” understands the high-level goals of a pitch: Make yourself memorable, and drive home your product’s value. But working out how to put it all into one, non-boring pitch is another matter altogether — and something we work on extensively as part of the 500 Accelerator. Over the years, we’ve learned that sticking to a step-by-step strategy for pitching VCs is a common struggle for startup founders. Do they introduce themselves before or after their companies? Should they list their most impressive metrics upfront or work them into the pitch? What’s the proper way to end investor conversations? Good pitches follow a rigorous structure for engaging investors and proving a company’s value. Like all good marketing and sales, the startup pitch process starts before …


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