A data science as a service company that helps brands understand their word of mouth networks
Alpharank measures offline word of mouth to understand how customers influence each other’s behavior. Our technology uses social contagion science, creating analytics from historical transaction/purchase data. We reveal which customers have the most purchase influence, and which customers are most likely to buy at a given time. AlphaRank identifies the monetary value of each customer based on the purchases influenced, determining the customers you can’t afford to lose.
• Optimize email marketing
• Loyalty engagement
• Couponing segmentation and referrals
• Enhanced advertising segmentation