Mar 9, 2020 On Our Blog

Using Design Strategy to Unlock Growth

Guest Post: The following post is a sponsored guest post by Noteh Krauss. All views and opinions represented in this post are the views and opinions of Krauss and do not represent those of 500 Startups or any of its staff or affiliates. As a designer with my own agency and a mentor to dozens of Silicon Valley startups, I’ve come across my fair share of design challenges. Though every client or startup I advise is different, I’ve spotted some patterns of design issues that founders seem to miss. Despite the fact that my design career began with a personal interest in design and aesthetics in Kazakhstan, most of my work was centered around North American companies with North American …


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Jan 24, 2017 On Our Blog

7 UX / UI Design Tips to Improve Your Startup Growth

Below is a collection of my tips and feedback from a creative branding workshop I led during the most recent 500 Startups’ seed accelerator program, Batch 19. The goal was to teach startups to apply design thinking methods to improve their UX/UI , and thus increase user acquisition and market growth. Did you know the human attention span is shorter than a goldfish’s? [Fun Fact about Attention Span] Goldfish: 9 seconds > Human: 8 seconds. 😱 Yep, your website has a lot of work to do in a short amount of time to get your key message to your audience. How do you do it? Here are 7 Design Thinking Tips to Improve Your Growth Rate 🔑: 1. Integrate Combine a strong marketing message (content) with effective visuals (form). …


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